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~isPartOf:"DUV / Wirtschaftswissenschaft"
~isPartOf:"Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis"
~person:"Peiser, Wolfram"
~subject:"Marktforschung"
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Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
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Kohortenanalyse in der Konsumentenforschung
Peiser, Wolfram
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1991
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