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~isPartOf:"Decision analysis : a journal of the Institute for Operations Research and the Management Sciences, INFORMS"
~isPartOf:"Mathematical social sciences"
~subject:"Marketingtheorie"
~subject:"Nutzen"
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Marketingtheorie
Nutzen
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decision analysis
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Abbas, Ali E.
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Baucells, Manel
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Bickel, J. Eric
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Bier, Vicki M.
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Meeker, Daniella
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Qu, Xiangyu
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Strylewicz, Greg
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Sun, Zhengwei
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Thompson, Christin
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Decision analysis : a journal of the Institute for Operations Research and the Management Sciences, INFORMS
Mathematical social sciences
Journal of risk and uncertainty : JRU
64
Theory and decision : an international journal for multidisciplinary advances in decision science
46
SpringerLink / Bücher
45
Management science : journal of the Institute for Operations Research and the Management Sciences
40
Journal of economic theory
36
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
32
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
30
Springer eBook Collection / Business and Economics
23
Journal of macromarketing : examining the interactions among markets, marketing, and society
22
Journal of marketing management : MM
20
Journal of economic behavior & organization : JEBO
14
Journal of historical research in marketing
14
Journal of macromarketing
14
Journal of the Academy of Marketing Science
14
Operations research
13
Economics letters
12
European journal of operational research : EJOR
11
Lehrbuch
11
The American economic review
11
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Journal of economic psychology : research in economic psychology and behavioral economics
10
The quarterly journal of economics
10
Working papers in economics
10
AMS review : official publication of the Academy of Marketing Science
9
International economic review
9
Marketing theory
9
European journal of marketing : EJM
8
Journal of mathematical economics
8
Europäische Hochschulschriften / 5
7
Journal of business research : JBR
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Springer eBook Collection / Business and Management
7
Working paper series / Department of Economics and Institute for Policy Analysis, University of Toronto
7
Australasian marketing journal
6
CORE discussion paper : DP
6
Developments in marketing science: proceedings of the Academy of Marketing Science
6
Economic theory : official journal of the Society for the Advancement of Economic Theory
6
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ECONIS (ZBW)
16
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1
Use of insurance against a small loss as an incentive strategy
Meeker, Daniella
;
Thompson, Christin
;
Strylewicz, Greg
; …
- In:
Decision analysis : a journal of the Institute for …
12
(
2015
)
3
,
pp. 122-129
Persistent link: https://www.econbiz.de/10011349550
Saved in:
2
Target-hardening decisions based on uncertain multiattribute terrorist utility
Wang, Chen
;
Bier, Vicki M.
- In:
Decision analysis : a journal of the Institute for …
8
(
2011
)
4
,
pp. 286-302
Persistent link: https://www.econbiz.de/10009410585
Saved in:
3
A generalized sampling approach for multilinear utility functions given partial preference information
Montiel, Luis V.
;
Bickel, J. Eric
- In:
Decision analysis : a journal of the Institute for …
11
(
2014
)
3
,
pp. 147-170
Persistent link: https://www.econbiz.de/10010467496
Saved in:
4
The so-called expected utility theory is inadequate
Fukuba, Yo
;
Ito, Komayuki
- In:
Mathematical social sciences
7
(
1984
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10002189002
Saved in:
5
SSB utility theory and decision making under uncertainty
Fishburn, P. C.
- In:
Mathematical social sciences
8
(
1984
)
3
,
pp. 257-285
Persistent link: https://www.econbiz.de/10002156646
Saved in:
6
Foundations of lexicographic utility
Gottinger, Hans W.
- In:
Mathematical social sciences
3
(
1982
)
4
,
pp. 363-371
Persistent link: https://www.econbiz.de/10002470896
Saved in:
7
Representation of preferences on fuzzy measures by a fuzzy integral
Hougaard, Jens Leth
- In:
Mathematical social sciences
31
(
1996
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10001200644
Saved in:
8
Graph-theoretic interpretation of the generalized row sum method
Šamis, Elena
- In:
Mathematical social sciences
27
(
1994
)
3
,
pp. 321-333
Persistent link: https://www.econbiz.de/10001164096
Saved in:
9
Aggregation of preferences by the generalized row sum method
Čebotarev, Pavel Ju.
- In:
Mathematical social sciences
27
(
1994
)
3
,
pp. 293-320
Persistent link: https://www.econbiz.de/10001164097
Saved in:
10
Interval choice: classic and general cases
Agaev, Rafig
- In:
Mathematical social sciences
26
(
1993
)
3
,
pp. 249-272
Persistent link: https://www.econbiz.de/10001164521
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