Julien, Mark; Stratton, Micheal; Schmidt, Gordon B.; … - In: Organization management journal : official journal of … 21 (2024) 1, pp. 36-40
Purpose Management educators often seek out innovative ways to introduce theories and concepts in such a way that students are more engaged and connected with the course material. A meme is an image juxtaposed with short text that elicits emotional responses from its readers and is now a staple...
