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~isPartOf:"Design thinking : integrating innovation, customer experience and brand value"
~subject:"Customer satisfaction"
~subject:"Emotion"
~type_genre:"Aufsatz im Buch"
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Design thinking : integrating innovation, customer experience and brand value
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
31
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
10
Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
9
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
8
Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung
6
Product experience
6
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
6
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
4
Emotional, sensory, and social dimensions of consumer buying behavior
4
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
4
Handbook of consumer psychology
4
Wie Marken wirken : Impulse aus der Neuroökonomie für die Markenführung
4
Co-creation and well-being in tourism
3
Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
3
Digital advertising : theory and research
3
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
3
Exploring the rise of fandom in contemporary consumer culture
3
Handbook of brand relationships
3
Handbook of research on customer engagement
3
Marketing and management sciences : proceedings of the International Conference on ICMMS 2008
3
Memorable customer experiences : a research anthology
3
Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf
3
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
3
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
3
Aktuelle Entwicklungen im Dienstleistungsmarketing
2
Brand Content : die Marke als Medienereignis
2
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
2
Branding and sustainable competitive advantage : building virtual presence
2
Brands and brand management : contemporary research perspectives
2
Business and management issues in the global and digital era : Indonesian perspectives
2
Consumer brand relationships : meaning, measuring, managing
2
Contemporary research in e-branding
2
Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023
2
Corporate Shared Services : Bereitstellung von Dienstleistungen im Konzern
2
Customer Management : Vertriebs- und Servicekonzepte der Zukunft
2
Customer Relationship Management : neue CRM-Best-Practice-Fallstudien und -Konzepte zu Prozessen, Organisation, Mitarbeiterführung und Technologie
2
Customer-centric marketing strategies : tools for building organizational performance
2
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
2
E-manufacturing and E-service strategies in contemporary organizations
2
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The mathematics of brand satisfaction
Rockwell, Chris
- In:
Design thinking : integrating innovation, customer …
,
(pp. 221-229)
.
2010
Persistent link: https://www.econbiz.de/10003951970
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2
Customer loyalty and the elements of user experience
Garrett, Jesse James
- In:
Design thinking : integrating innovation, customer …
,
(pp. 251-257)
.
2010
Persistent link: https://www.econbiz.de/10003951982
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