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~isPartOf:"Developing digital marketing : relationship perspectives"
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Developing digital marketing : relationship perspectives
Journal of Services Marketing
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The journal of services marketing
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Journal of Social Marketing
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Journal of Service Theory and Practice
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Journal of marketing management : MM
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Health marketing quarterly
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Journal of business research : JBR
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Journal of nonprofit & public sector marketing
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Journal of retailing and consumer services
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Journal of service theory and practice
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of consumer studies
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International journal of internet and enterprise management : IJIEM
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Journal of Business Research
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Journal of management & organization : journal of Australian and New Zealand Academy of Management
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Social marketing and behaviour change : models, theory and applications
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Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
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Energy policy
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International Marketing Review
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Igniting the flame with electronic word-of-mouth in digital marketing
Bu, Yi
;
Thaichon, Park
;
Parkinson, Joy
- In:
Developing digital marketing : relationship perspectives
,
(pp. 181-190)
.
2021
Persistent link: https://www.econbiz.de/10012586414
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