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We study a form of threshold matching in fundraising where donations above a certain threshold are topped up with a fixed amount. We show theoretically that threshold matching can induce crowding in if appropriately personalized. In a field experiment, we explore how thresholds should be chosen...
Persistent link: https://www.econbiz.de/10013193892
Do donors examine a single ask to donate in isolation or do they consider that other and future asks may come along? In the first year of our field experiment, we vary whether or not potential donors are informed that the ask will be repeated in the following year. This information has dramatic...
Persistent link: https://www.econbiz.de/10011655806
Previous studies of charitable giving have focused on middle or higher income earners in Western countries, neglecting the poor. Despite this focus, the lowest income groups are often shown to contribute substantial shares of their income to charitable causes. In a large-scale natural field...
Persistent link: https://www.econbiz.de/10012104811
We study intertemporal crowding between two fundraising campaigns for the same charitable organization by manipulating donors' beliefs about the likelihood of future campaigns in two subsequent field experiments. The data shows that initial giving is decreasing in the likelihood of a future...
Persistent link: https://www.econbiz.de/10011950973
While increasing the number of small donors, standard linear matching schemes have been shown to cause considerable crowding out in charitable giving with pronounced effects on large gifts. We propose a form of threshold matching where donations above a certain, potentially personalized,...
Persistent link: https://www.econbiz.de/10012111151
We study intertemporal crowding between two fundraising campaigns for the same charitable organization by manipulating donors' beliefs about the likelihood of future campaigns in two subsequent field experiments. Theory predicts that the effect of such belief manipulations depends on whether...
Persistent link: https://www.econbiz.de/10011861874
In a n experiment, we test the impact of quality certificates on donation s to a charity. Compared to the control group, participants presented with a quality certificate chose higher donations by around 10% and reported higher trust towards the same charity . The choice of donation values over...
Persistent link: https://www.econbiz.de/10011863397
We study a form of threshold matching where donations above a certain threshold are topped up with a fixed amount. We show theoretically that threshold matching can induce crowding in if appropriately personalized. In a field experiment, we explore how thresholds should be chosen depending on...
Persistent link: https://www.econbiz.de/10012161473
Previous studies of charitable giving have focused on middle- or high-income earners in Western countries, neglecting the poor, although the lowest income groups are often shown to contribute substantial shares of their income to charitable causes. In a large-scale natural field experiment with...
Persistent link: https://www.econbiz.de/10012213476
In an experiment, we test the impact of quality certificates on donations to a charity. When presented with a quality certificate, participants chose higher donations by approximately 10%. This effect is significant for donations out of prize money and actual own money donations, and not...
Persistent link: https://www.econbiz.de/10011639053