experiment across Germany, randomly assigning almost 8,000 postal codes to Save the Children fundraising videos or to a pure …Does online fundraising increase charitable giving? Using the Facebook advertising tool, we implemented a natural field … measurement issues. We found that (i) video fundraising increased donation frequency and value to Save the Children during the …

experiment across Germany, randomly assigning almost 8,000 postal codes to Save the Children fundraising videos or to a pure …Does online fundraising increase charitable giving? Using the Facebook advertising tool, we implemented a natural field … substitution and measurement issues. We found that (i) video fundraising increased donation revenue and frequency to Save the …

experiment across Germany, randomly assigning almost 8,000 postal codes to Save the Children fundraising videos or to a pure …Does online fundraising increase charitable giving? Using the Facebook advertising tool, we implemented a natural field … substitution and measurement issues. We found that (i) video fundraising increased donation revenue and frequency to Save the …

Does online fundraising increase charitable giving? We implemented a natural field experiment across Germany, randomly … assigning all of the country's 8,000 zip codes to Save the Children Facebook fundraising videos or a pure control and studied … fundraising increased donation frequency and value to Save the Children during the campaign and in the subsequent five weeks; (ii …

In a n experiment, we test the impact of quality certificates on donation s to a charity. Compared to the control group … charity . The choice of donation values over time shows strong persistence such that the difference between the two groups …

In an experiment, we test the impact of quality certificates on donations to a charity. When presented with a quality …

Some companies engage in mass fundraising in addition to their core business. Via a corporate social responsibility … (CSR) channel this may increase sales. However, ask avoidance, if present, could imply that fundraising activities may harm …

We study a form of threshold matching in fundraising where donations above a certain threshold are topped up with a … experiment, we explore how thresholds should be chosen depending on past donations. The optimal choice of thresholds is rather … threshold that applies to all recipients of a fundraising call. …

In a large-scale natural field experiment, we partnered with a micro-lending company in Kyrgyzstan that asked over 180 … our theoretical model. The implications for fundraising managers are that the optimal design of fundraising campaigns …

presents some tentative first evidence from a natural field experiment to shed light on how different types of potential donors …: individuals, corporates and aristocratically titled individuals, respond to the same fundraising drive. Each donor type was …