We develop a theory of collective brand reputation for markets in which product quality is jointly determined by local …

value the collective reputation of their institution, e.g. due to a prosocial signaling motive or identity concerns. The … initial insight of the analysis is that there exists both a highreputation, low-wage equilibrium and a low-reputation, high …-wage equilibrium. Importantly, the comparative statics of motivation and wage differ between the equilibria: starting from low-reputation …

, when motivated agents value the collective reputation of their place of employment, steady-state equilibria with both high … and low aggregate motivation (reputation) in the mission-oriented sector exist. Reforming a low-motivation institution …, but positive for a low-reputation institution, a transition to a high-reputation steady state requires an initial wage …

attention to reputation for quality. This provides empirical support to recent models in behavioral industrial organization that …

attention to reputation for quality. This provides empirical support to recent models in behavioral IO that assume that … eine Reputation für die Qualität ihrer Produkte erwerben können ('experience goods'). Dabei vergleichen wir den … endogen ergeben, mindert Preiswettbewerb die Effizienz, da die Konsumenten der Reputation der Verkäufer hinsichtlich der …