Some companies engage in mass fundraising in addition to their core business. Via a corporate social responsibility … (CSR) channel this may increase sales. However, ask avoidance, if present, could imply that fundraising activities may harm …

Some companies engage in mass fundraising - where thousands of recipients are asked to make small donations - in … research uncovered significant "ask avoidance" which, if present, could imply that fundraising activities may harm a company …

In a n experiment, we test the impact of quality certificates on donation s to a charity. Compared to the control group … charity . The choice of donation values over time shows strong persistence such that the difference between the two groups …

In an experiment, we test the impact of quality certificates on donations to a charity. When presented with a quality …

Does online fundraising increase charitable giving? Using the Facebook advertising tool, we implemented a natural field … experiment across Germany, randomly assigning almost 8,000 postal codes to Save the Children fundraising videos or to a pure … measurement issues. We found that (i) video fundraising increased donation frequency and value to Save the Children during the …

Does online fundraising increase charitable giving? We implemented a natural field experiment across Germany, randomly … assigning all of the country's 8,000 zip codes to Save the Children Facebook fundraising videos or a pure control and studied … fundraising increased donation frequency and value to Save the Children during the campaign and in the subsequent five weeks; (ii …

Does online fundraising increase charitable giving? Using the Facebook advertising tool, we implemented a natural field … experiment across Germany, randomly assigning almost 8,000 postal codes to Save the Children fundraising videos or to a pure … substitution and measurement issues. We found that (i) video fundraising increased donation revenue and frequency to Save the …

Does online fundraising increase charitable giving? Using the Facebook advertising tool, we implemented a natural field … experiment across Germany, randomly assigning almost 8,000 postal codes to Save the Children fundraising videos or to a pure … substitution and measurement issues. We found that (i) video fundraising increased donation revenue and frequency to Save the …

bigger lead gift for raising smaller contribu-tions in a fundraising campaign? To answer these questions, we present a novel …