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first change doubled the donation grid. A second change altered the navigation of the website rendering the act of declining … how donation grids can have dramatic im-pacts on giving. Second, we demonstrate that small, apparently superficial chang …
Persistent link: https://www.econbiz.de/10011455873
We provide the first field evidence for the role of pure self-image, independent of social image, in charitable giving. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we document how individ-uals engage in self-deception to preserve their...
Persistent link: https://www.econbiz.de/10011811273
We provide the first field evidence pointing at the role of pure self-image, inde-pendent of social image, in charitable giving. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we document how individuals appear to engage in self-deception to...
Persistent link: https://www.econbiz.de/10011912100
We provide the first field evidence for the role of pure self-image, independent of social image, in charitable giving. In an online fundraising campaign for a social youth project run on an opera ticket booking platform we document how individuals engage in self-deception to preserve their...
Persistent link: https://www.econbiz.de/10011900056
; (ii) how individual donations would be matched using the lead donation, using either linear, non-linear and fixed … fundraising schemes. We find that charitable donations are maximized by simply announcing the lead donation rather than using it … fundraiser is best off announcing the existence of a lead donor and using a nonconvex scheme to match the lead donation with …
Persistent link: https://www.econbiz.de/10010127227
Multiple sources of funding are becoming increasingly important for charitable organizations. Donations from corporate donors for example account for 25-35% of charitable income for the largest US charities, across charitable sectors. This note presents some tentative first evidence from a...
Persistent link: https://www.econbiz.de/10011455861
donation and contribution framings. We found that the use of the word 'donation' generated higher revenue than the use of … 'contribution'. While the individuals receiving the donation framing gave substantially larger amounts, those receiving the … indicated that the term 'donation' triggers more positive emotional responses and that emotions are highly correlated with …
Persistent link: https://www.econbiz.de/10012799237
with free food, drinks, and music-and compare "donation" and "contribution" framings. We find that the "donation" frame … generates higher income than the "contribution" frame. While individuals in the "donation" frame give substantially larger … survey experiment on M-Turk indicates that the term "donation" triggers more positive emotional responses, and that emotions …
Persistent link: https://www.econbiz.de/10012212138
Is there a way of matching donations that avoids crowding out? And, more generally, what is the best way to utilize a bigger lead gift for raising smaller contribu-tions in a fundraising campaign? To answer these questions, we present a novel matching method, some simple theoretical...
Persistent link: https://www.econbiz.de/10011280712
; (ii) how individual donations would be matched using the lead donation, using either linear, non-linear and fixed … announcing the existence of a lead donor and using a non-convex scheme to match the lead donation with individual donations. We …
Persistent link: https://www.econbiz.de/10009630088