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~isPartOf:"Discussion paper / Centre for Economic Policy Research"
~isPartOf:"Journal of promotion management : JPM"
~isPartOf:"Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln"
~subject:"Television programme"
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Discussion paper / Centre for Economic Policy Research
Journal of promotion management : JPM
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
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Erfolgsindikatoren für Fernsehprogrammangebote zur Erreichung jugendlicher Zielgruppen : der Einsatz der qualitativen Medienforschung zur Optimierung der Programmplanung
Bergmann, Thomas
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1997
Persistent link: https://www.econbiz.de/10000627936
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Daten und Methoden zur empirischen Ermittlung der Medienpräferenzen in Deutschland
Müller, Dieter K.
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2009
Persistent link: https://www.econbiz.de/10003835594
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Exclusive quality : why exclusive distribution may benefit the TV viewers
Stennek, Johan
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2007
Persistent link: https://www.econbiz.de/10003431731
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Erfüllt der öffentlich-rechtliche Rundfunk seinen Kulturauftrag? : Zum Beispiel: das Fernsehprogramm des Westdeutschen Rundfunks
Katz, Klaus
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2003
Persistent link: https://www.econbiz.de/10013417703
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