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Competition in the pharmaceutical industry : how do quality differences shape advertising strategies?
Frutos, Maria Angeles de
;
Ornaghi, Carmine
;
Siotis, Georges
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2010
Persistent link: https://www.econbiz.de/10008746917
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The unexpected consequences of asymmetric competition : an application to big pharma
Castanheira, Micael
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Ornaghi, Carmine
;
Siotis, Georges
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2017
Persistent link: https://www.econbiz.de/10011619465
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