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Bargaining power, key stakeholders, and management control : negotiations between Western European multinational corporations and State owned companies in Central and Eastern Europ...
Brouthers, Keith D.
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Bamossy, Gary J.
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1996
Persistent link: https://www.econbiz.de/10000927894
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A cross-national comparison of consumers' attitudes toward direct marketing and purchase intention
Durvasula, Srinivas
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Akhter, Syed H.
;
Bamossy, Gary J.
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1996
Persistent link: https://www.econbiz.de/10000930027
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