Women Entrepreneurs in Sub-Saharan Africa: An Overview -- Women Entrepreneurs in Cameroon -- Women Entrepreneurs in Ethiopia -- Women Entrepreneurs in Ghana -- Women Entrepreneurs in Kenya -- Women Entrepreneurs in Lesotho -- Women Entrepreneurs in Namibia -- Women Entrepreneurs in Nigeria --...

Introduction to Entrepreneurship in South America -- Entrepreneurship in Argentina -- Entrepreneurship in Bolivia -- Entrepreneurship in Brazil -- Entrepreneurship in Chile -- Entrepreneurship in Colombia -- Entrepreneurship in Ecuador -- Entrepreneurship in French Guiana -- Entrepreneurship in...

This volume offers a comprehensive state-of-the-art portrait of entrepreneurship and small business management issues in former Yugoslavian countries. Further, it provides a wealth of theoretical and empirical evidence on the role of entrepreneurship in transition economies and emerging markets....

This book presents a curated collection of research on ethnic entrepreneurship, focusing on the informal sector. The common theme of the expert contributions is that entrepreneurial motivation to start informal business is paramount to ethnic groups. In particular, the book explores the factors...

Contents: 1. Entrepreneurial marketing -- 2. Foundations of marketing decision making -- 3. Entrepreneurial market identification -- 4. Entrepreneurial market segmentation and competitive positioning -- 5. Entrepreneurial product/service policy -- 6. Entrepreneurial price policy -- 7....