Showing 1 - 9 of 9
The paper formalizes the intuition that brands are consumed for image reasons and that advertising creates a brand's image. The key idea is that advertising informs the public of brand names and creates the possibility of conspicuous consumption by rendering brands a signalling device. In a...
Persistent link: https://www.econbiz.de/10010366557
We apply different matched-pair methods to evaluate the policy of sustaining the adoption of advanced manufacturing technologies by Swiss firms and we compare it in decomposing the selection bias. In this aim we present the evaluation problem, the decomposition of the selection bias and the...
Persistent link: https://www.econbiz.de/10001737724
The paper aims at explaining empirically the diffusion of E-commerce based on two largescale sample surveys conducted in the Swiss economy. The paper adds to previous work in two ways: firstly, we estimate separate models for E-selling and E-purchasing, and, secondly, we distinguish between...
Persistent link: https://www.econbiz.de/10002202981
Recent years have witnessed an enormous amount of reorganization of the corporate sector in the US and in Europe. This paper examines the role of market competition for this trend in corporate reorganization. We find that at intermediate levels of competition the CEO of the corporation decides...
Persistent link: https://www.econbiz.de/10010373499
The compensation of executive board members in Germany has become a highly controversial topic since Vodafone's hostile takeover of Mannesmann in 2000 and it is again in the spotlight since the outbreak of the financial crisis of 2009. Based on unique panel data evidence of the 500 largest firms...
Persistent link: https://www.econbiz.de/10009571043
The paper aims at a joint analysis of inter-firm and intra-firm diffusion of technology, taking as an example E-selling and E-purchasing. The analysis is based on an encompassing model of diffusion, drawn from the literature, which is extended by considering technology-specific obstacles and...
Persistent link: https://www.econbiz.de/10003459848
We test whether intellectual property rights (IPRs) foster or hinder innovation by estimating IV structural equations for a large sample of Swiss firms. We find that better appropriability conditions at the industry level raise the number of competitors. However, conditional on the given...
Persistent link: https://www.econbiz.de/10011997492
The present paper estimates and decomposes the employment effect of innovation by R&D intensity levels. Our micro-econometric analysis is based on a large international panel data set from the EU Industrial R&D Investment Scoreboard. Employing flexible semi-parametric methods - the generalised...
Persistent link: https://www.econbiz.de/10011619463
This paper analyzes the importance of equity finance for the R&D activity of small and medium-sized enterprises. We use information on almost 6000 German SMEs from a company survey. Using the intensity of banking competition at the district level as instrument to control for endogeneity, we find...
Persistent link: https://www.econbiz.de/10010365872