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Know how consumer chooses and perceives different seafood in the market is a fundamental information to develop appropriate marketing strategies and, in case, to draw plans in favour of fisheries operators. This work is aimed at revealing consumer perception of some attributes related to a...
Persistent link: https://www.econbiz.de/10009391575
A valorization strategy needs to meet three main priorities: fulfil customer needs, be profitable to the operator and solve the problem of selling the products on the market. The first objective of this research was to understand the target species of interest for a sustainable valorization...
Persistent link: https://www.econbiz.de/10009391576
The sector of fishery is typified by a settled downward trend due to both communitarian policies driving towards a reduction of the fishery effort and to reduction of fishing resources. In the same time in Italy a increasing of costs (expecially fuel) and a reduction of market prices, because of...
Persistent link: https://www.econbiz.de/10009391577
The authors suggest that the extent of fraudulent seafood sales reported in recent years is, in some way, correlated to the questions regarding Italian commercial fishnaming- policy. However, given the scarcity of data and studies, the work is necessarily exploratory in nature, focusing on three...
Persistent link: https://www.econbiz.de/10010658652