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On the Bass diffusion theory, empirical models and out-of-sample forecasting
Franses, Philip Hans - Erasmus Research Institute of Management (ERIM), … - 2003
The Bass (1969) diffusion theory often guides the construction of forecasting models for new product diffusion. To …
Persistent link: https://www.econbiz.de/10010731143
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Global Diffusion of the Non-Traditional Banking Model and Alliance Networks: Social Exposure, Learning and Moderating Regulatory Effort
Cuntz, Cuntz, A.N.; Blind, Blind, K. - Erasmus Research Institute of Management (ERIM), … - 2010
one explanatory factor for diffusion controlling for actor specific characteristics and embeddedness in the network. In … for diffusion in the financial sector. …
Persistent link: https://www.econbiz.de/10010731175
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Finding the Influentials that Drive the Diffusion of New Technologies
Hernández-Mireles, Hernández-Mireles, C. - Erasmus Research Institute of Management (ERIM), … - 2010
In this article we put forward a model where aggregate sales are a function of the online search of potential consumers at many locations. We argue that a location may be influential because of its power to drive aggregate sales and this power may be dynamic and evolving in time. Second, the...
Persistent link: https://www.econbiz.de/10010731176