Rijsdijk, Rijsdijk, S.A.; Hultink, Hultink, E.J. - Erasmus Research Institute of Management (ERIM), … - 2007
This manuscript investigates consumer responses to new smart products. Due to the application of information technology, smart products are able to collect, process and produce information, and can be described to ‘think’ for themselves. In this study, consumers respond to smart products...