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ESOMAR WAPOR congress : [papers
ADMAP : for decisionmakers in advertising, marketing, media, planning & research
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Journal of the Market Research Society : JMRS
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National Institute economic review
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Applied statistics : a journal of the Royal Statistical Society
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Journal of advertising research
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Marketing and research today : the journal of the European Society for Opinion and Marketing Research
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An LPE Paper, Publ. by the London Press Exchange Ltd.
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Esomar congress
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Marketing : monthly magazine of the Institute of Marketing
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Marketing management and the decision sciences: theory and applications
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Working paper / Department of Econometrics and Business Statistics, Monash University
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Integrated media research and systems
Broadbent, Simon
;
Segnit, Suzanna
- In:
ESOMAR WAPOR congress : [papers
,
(pp. 759-773)
.
1967
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