Eeckhoudt, Louis; Gollier, Christian - In: Economic Theory 26 (2005) 4, pp. 989-994
What are the determinants of the optimal level of effort to reduce the probability of a loss to occur? Whereas most of the literature on this question focused on risk aversion, we show that the concept of prudence (i.e., a positive third derivative of the utility function) is essential to answer...