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Innovativeness as a determinant of entrepreneurial orientation : analysis of the hotel sector
Hernández-Perlines, Felipe; Ibarra Cisneros, Manuel … - In: Economic research 33 (2020) 1,2, pp. 2305-2321
Persistent link: https://www.econbiz.de/10013191685
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Customer functional value creation through a sustainable entrepreneurial orientation approach
Criado-Gomis, Ana; Iniesta-Bonillo, M. Ángeles; … - In: Economic research 33 (2020) 1,2, pp. 2360-2377
Persistent link: https://www.econbiz.de/10013191691
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Exploring dark creativity : the role of power in an unethical marketing task
Palmer, Carolin; Kraus, Sascha; Ribeiro Soriano, Domingo - In: Economic research 33 (2020) 1,1, pp. 145-159
Persistent link: https://www.econbiz.de/10013173484
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Does doing good do well? : an investigation into the relationship between consumer buying behavior and CSR
Kraus, Sascha; Cane, Madeleine; Ribeiro Soriano, Domingo - In: Economic research 35 (2022) 1,1, pp. 584-601
Persistent link: https://www.econbiz.de/10014380445