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~isPartOf:"Economics Papers from University Paris Dauphine"
~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"Journal of Agribusiness"
~subject:"Bankmarketing"
~subject:"Brand"
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Feige, Stephan
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Economics Papers from University Paris Dauphine
Europäische Hochschulschriften / 5
Journal of Agribusiness
Journal of business research : JBR
5
SpringerLink / Bücher
5
The journal of product & brand management
5
Business history
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EBSCOhost eBook Collection
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3
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A master class in brand planning : the timeless works of Stephen King
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Baltic Journal of Economic Studies
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Handbook of research on IoT, digital transformation, and the future of global marketing
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ECONIS (ZBW)
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Why Might Organic Labels Fail to Influence Consumer Choices? Marginal Labelling and Brand Equity Effects
Larceneux, Fabrice
;
Benoît-Moreau, Florence
;
Renaudin, …
-
Université Paris-Dauphine (Paris IX)
-
2012
attribute salient, which has a positive impact on perceived quality. Pertinent implications for
marketing
and public policy are …
Persistent link: https://www.econbiz.de/10011074044
Saved in:
2
Brand valuation at the crossroad of researches in Accounting, Finance, Management Control and
Marketing
Farjaudon, Anne-Laure
-
Université Paris-Dauphine (Paris IX)
-
2005
Persistent link: https://www.econbiz.de/10010905285
Saved in:
3
Rethinking brand feminine dimension: brand femininity or brand femininities?
Darpy, Denis
;
Azar, Salim
-
Université Paris-Dauphine (Paris IX)
-
2009
brands. Previous research in
marketing
considered the femininity of brands as a unidimensional construct often opposed to …
Persistent link: https://www.econbiz.de/10010905427
Saved in:
4
Imageorientierte
Marketing
-Kommunikation im mittelständischen Firmenkundengeschäft der Kreditinstitute
Görgen, Frank
-
1997
Persistent link: https://www.econbiz.de/10000634717
Saved in:
5
Handelsorientierte Markenführung : Strategien zur Profilierung von Konsumgüterherstellern beim Handel
Feige, Stephan
-
1996
Persistent link: https://www.econbiz.de/10000584377
Saved in:
6
Handelsorientierte Markenführung : Strategien zur Profilierung von Konsumgüterherstellern beim Handel
Feige, Stephan
-
1996
Persistent link: https://www.econbiz.de/10000930262
Saved in:
7
Spezialitäten mit geographischer Herkunftsangabe :
Marketing
, rechtlicher Rahmen und Fallstudien
Thiedig, Frank
-
2004
Persistent link: https://www.econbiz.de/10002060774
Saved in:
8
Seniorenbanking : strategische Ansatzpunkte einer zielgerichteten Bankpolitik für ältere Menschen
Kaufmann, Axel
-
2000
Persistent link: https://www.econbiz.de/10001450177
Saved in:
9
Kooperative Marktbearbeitung von Sparkassen und öffentlichen Versicherern
Brockhoff, Alexandra
-
2000
Persistent link: https://www.econbiz.de/10001485988
Saved in:
10
Seniorenbanking : strategische Ansatzpunkte einer zielgerichteten Bankpolitik für ältere Menschen
Kaufmann, Axel
-
2000
Persistent link: https://www.econbiz.de/10012699186
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