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~isPartOf:"Economics Papers from University Paris Dauphine"
~isPartOf:"Journal of business research : JBR"
~person:"Bruce, Helen L."
~subject:"Relationship marketing"
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Economics Papers from University Paris Dauphine
Journal of business research : JBR
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Customer experience driven business model
innovation
Keiningham, Timothy
;
Aksoy, Lerzan
;
Bruce, Helen L.
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 431-440
Persistent link: https://www.econbiz.de/10012257639
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