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The omnipresence of professional experts in the debates and marketing strategies about movies raises the question of the proximity of their judgments with those of the ordinary consumers. Two theoretical perspectives compete on this matter: that of the divergence or convergence of tastes. Based...
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The omnipresence of professional experts in the debates and marketing strategies around movies raises the question of the proximity of their judgments with those of the "ordinary consumer". Two theoretical perspectives compete on this matter: divergence or convergence of tastes. Based on a...
Persistent link: https://www.econbiz.de/10011073795
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Norbert Alter a écouté des patrons porteurs d’un stigmate les reléguant aux marges de la société pour comprendre comment ils ont réussi et sont désormais respectés. Il explique pourquoi la différence surmontée peut devenir une force.
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In this paper, we use online search engines and archive collections to examine the popularity of socially responsible investing (SRI) in newspapers and academic journals. A simple content analysis suggests that most of the papers on SRI focus on financial performance. This profusion of research...
Persistent link: https://www.econbiz.de/10011144042
This article examines the contribution of the identification process in building up a community of practice. Despite the presence of artefacts and activities typical of the emergence of a common identity, the transformation of the network under study into a community of practice appears...
Persistent link: https://www.econbiz.de/10010707664