Showing 1 - 10 of 421
Persistent link: https://www.econbiz.de/10011074333
Discusses the inventory sales-ratio during the post-war era in the United States. Studies on the ratio of the variances of inventories and production ; Methods used in measuring inventory ratios; Increasing ratio in trade sector.
Persistent link: https://www.econbiz.de/10010708191
From the 90’s onwards, retailers’ marketing resources have been mainly developed through the recruitment of qualified managers and the establishment of partnerships with service providers and suppliers. However, our research shows that overall marketing competency relies less on the...
Persistent link: https://www.econbiz.de/10011171629
Since the mid 90s, the increasing importance of marketing has been observed in the big companies of the retail sector. This evolution is an answer to some changes in the sector competition which prompt the retail companies to become «customer-oriented». Thanks to a documented analysis and some...
Persistent link: https://www.econbiz.de/10011072267
Persistent link: https://www.econbiz.de/10011073994
Aim of the paper Entrepreneurship is recognized as an engine of both economic growth and development (Audretsch & al, 2006). Such growth results in social and cultural change as new companies and industries are created and have their impact. Women entrepreneurs contribute greatly to this dynamic...
Persistent link: https://www.econbiz.de/10011171590
The purpose is to study the effect of a low-price guarantee (PG) on store price image and store patronage intention. Two kinds of low-price guarantee are studied, a price-matching guarantee (PMG) where the price difference is refunded and a price-beating guarantee (PBG) where a retailer offers...
Persistent link: https://www.econbiz.de/10011166510
This paper examines the centralised monitoring of an upstream supply chain (USC) in the context of a mass customisation production system. We propose an adaptation of the material requirement planning framework to manage demand uncertainty at each stage of the USC. New analytical relations that...
Persistent link: https://www.econbiz.de/10011246074
This article focuses on the monitoring of a supply chain dedicated to the mass production of strongly diversified products. Specifically, we are interested in the part of this chain that contributes to the production of a set of alternative modules assembled on a work station of one or several...
Persistent link: https://www.econbiz.de/10010706584
This article focuses on the monitoring of a supply chain dedicated to the mass production of strongly diversified products. In particular we are interested in the part of this chain that contributes to the production of a set of alternative modules assembled on a work station of one or several...
Persistent link: https://www.econbiz.de/10011073228