This edited volume explores how the rapid development of business model innovation changes innovation management at an … identify and examine recent trends which have the potential to disrupt the traditional way of managing innovation, notably in … terms of creativity, product development, and process change. In line with the constant globalization of innovation, the …

This edited volume brings together academics from both innovation and marketing fields to explore the additional value … services - become vital for their success. On the other hand, marketing management is influenced by innovation as illustrated … by the way social media and Internet have revolutionized the traditional marketing-mix. Such linkages between innovation …

– Innovation, Qualität und Kooperation – nach. Im Mittelpunkt des Bandes stehen nicht nur neue Technologien und deren Anwendung …

Crowdsourcing mit den Unterformen Crowd Innovation, Crowdworking und Crowdinvesting. Der Inhalt Der aktuelle Wandel des …

Welche Standortbedingungen fördern Innovation und Unternehmertum und steigern somit die regionale …

innovation and entrepreneurship. Based on a process-oriented innovation-entrepreneurship framework, the author investigates the … integration of market pull and technology push activities in the innovation process. …Foreword Both academic fields, innovation management and entrepreneurship, have been developed over years quite …