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This paper characterizes the innovation strategy of manufacturing firms and examines the relation between the … innovation strategy and important industry-, firm- and innovation-specific characteristics using Belgian data from the Eurostat … Community Innovation Survey. In addition to important size effects explaining innovation, we find that high perceived risks and …
Persistent link: https://www.econbiz.de/10005771954
This paper analyzes the choice between different innovation activities of a firm. In particular, we study the … technology acquisition decision of the firm, i.e. its technology BUY decision as part of the firm's innovation strategy. We take …
Persistent link: https://www.econbiz.de/10005704868
Entrepreneurial marketing (EM), i.e. the interface of the two research fields of entrepreneurship and marketing, is a scholarly concept that is receiving increasing interest. In our article, we attempt to address definitional issues, theoretical foundations, historical milestones and new,...
Persistent link: https://www.econbiz.de/10003917927