This comprehensive second edition of The Elgar Companion to Social Economics presents an overview of a dynamic and growing field in economics that emphasizes the key role that values play in the economy and in economic life. Social economics treats the economy and economics as being embedded in...

1. Towards a market oriented university -- 2. Competition and rankings -- 3. Delivering student satisfaction -- 4. Disrupting higher education -- 5. From marketing to market orientation -- 6. Developing and maintaining a market-oriented university -- 7. Understanding the market -- 8. Developing...