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Exploring customer orientation as a marketing strategy of Mexican-American entrepreneurs
Peterson, Robert A.; Crittenden, Victoria Lynn - In: Journal of business research : JBR 113 (2020), pp. 139-148
Persistent link: https://www.econbiz.de/10012230451
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Four questions of entrepreneurial marketing education : perspectives of university educators
Gilmore, Audrey; McAuley, Andrew; Miles, Morgan P.; … - In: Journal of business research : JBR 113 (2020), pp. 189-197
Persistent link: https://www.econbiz.de/10012230468
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Dispositional optimism, entrepreneurial success and exit intentions : the mediating effects of life satisfaction
Lindblom, Arto; Lindblom, Taru; Wechtler, Heidi - In: Journal of business research : JBR 120 (2020), pp. 230-240
Persistent link: https://www.econbiz.de/10012417125
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Returnee entrepreneurs and the performance implications of political and business relationships under institutional uncertainty
Bai, Wensong; Kao, Pao; Wu, Jie - In: Journal of business research : JBR 128 (2021), pp. 245-256
Persistent link: https://www.econbiz.de/10012494513
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Towards an entrepreneurial leadership based on kindness in a digital age
Yela Aránega, Alba; Gonzalo Montesinos, Clara; Val … - In: Journal of business research : JBR 159 (2023), pp. 1-9
Persistent link: https://www.econbiz.de/10014288107
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Marketing capability development through networking : an entrepreneurial marketing perspective
Gliga, Gabriela; Evers, Natasha - In: Journal of business research : JBR 156 (2023), pp. 1-17
Persistent link: https://www.econbiz.de/10013534133
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Confluence of sustainable entrepreneurship, innovation, and digitalization in SMEs
Avelar, Sónia; Borges-Tiago, Teresa; Almeida, António … - In: Journal of business research : JBR 170 (2024), pp. 1-12
Persistent link: https://www.econbiz.de/10014535025
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Wirkungsanalyse für segmentspezifische Warentestwerbung : d. Zielgruppe: sozial schwache Jugendliche
Buschmann, Vera - 1986
Persistent link: https://www.econbiz.de/10012699865