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~isPartOf:"Europäische Hochschulschriften / 5"
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Europäische Hochschulschriften / 5
Journal of business research : JBR
60
The journal of brand management : an international journal
43
SpringerLink / Bücher
26
The journal of product & brand management
19
Journal of retailing and consumer services
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Symphonya. Emerging Issues in Management
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European journal of marketing : EJM
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Industrial marketing management : the international journal for industrial and high-tech firms
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Antecedents and outcomes of employee-based brand equity
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Hamburger Schriften zur Marketingforschung
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Springer eBook Collection / Business and Economics
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Global business review
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International marketing review
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Journal of air transport management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of marketing for higher education
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Journal of promotion management : innovations in planning and applied research
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Psychology & marketing
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Regionale Vermarktungssysteme in der Land-, Ernährungs- und Forstwirtschaft : Chancen, Probleme und Bewertung
6
The service industries journal
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Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
6
AMS review : official publication of the Academy of Marketing Science
5
European research studies
5
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Kooperative Marktbearbeitung von Sparkassen und öffentlichen Versicherern
Brockhoff, Alexandra
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2000
Persistent link: https://www.econbiz.de/10001485988
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2
Kooperative Risk-Pooling-Strategien im Modehandel
Heil, Ulrich
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2006
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1. Aufl.
Persistent link: https://www.econbiz.de/10003362139
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3
Markenbewertung : ein empirischer Vergleich von Bewertungsmethoden und Markenwertindikatoren
Frahm, Lars-Gunnar
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2004
Persistent link: https://www.econbiz.de/10001916090
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4
Marken und Patente : barwertorientierte Bewertung und empirische Analyse des Einflusses auf das systematische Unternehmensrisiko
Socher, Dominik
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2013
Persistent link: https://www.econbiz.de/10009741504
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5
Markenbewertung : ein empirischer Vergleich von Bewertungsmethoden und Markenwertindikatoren
Frahm, Lars-Gunnar
-
2004
Persistent link: https://www.econbiz.de/10004792884
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