It is suggested that, with the coming of 1992 and the single European market, North American and European managers will be forming more joint ventures and will have to collaborate. Success will depend on managers developing a greater degree of cross‐cultural understanding. On the basis of...

Examines a number of different, but closely related, perspectives on trade links between Europemore specifically, the European Union – and the East Asian region. Analyses the recent development and success of the region′s economies, discussing the key determinants of that success. Evaluates...

Discusses the internationalization of retail operations within the European Union (EU) and the North America Free Trade Agreement (NAFTA). Discusses the determining factors behind the internationalization process and the influence this has on the flow of international investment. Places the...

Many countries in both the LAC region and Asia Pacific have large and growing foreign debts. Country risk ratios and the profile of foreign debts for the majority of these countries are near or exceed widely regarded warning thresholds. Chronic budget and funding problems regionwide, including...

Purpose – This paper aims to examine the dynamic process of knowledge creation of the international new venture (INV) through the interaction with network partners. The process of how INVs make use of external sources for the acquisition of international market knowledge is not...

Purpose – This paper aims to analyse corporate social responsibility (CSR) initiatives in emerging markets (EMs) from developed countries-based multinational companies (MNCs). Design/methodology/approach – The analysis is based on eight case studies with data collected through in-depth...

Purpose – This paper aims to provide an examination of the ongoing internationalisation processes undertaken by 30 major multinational Colombian-owned firms. It also presents a theoretical overview and a conceptual framework for the understanding of internationalisation patterns from emerging...

Purpose – This paper aims to analyse the characteristics of Chinese multinational corporations in other emerging economies using evidence from Latin America (LA) vis-à-vis the features found in previous studies of Chinese companies operating in developed countries. Design – It does this by...

Purpose – The purpose of this study is to identify the main cultural factors that influence Latin American consumers’ intentions to purchase US brands. Although culture and cultural orientation have been well researched in international business and marketing literature, there is a lack of...