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Purpose – The basis of global business operations in the twenty‐first century is knowledge. The Hindu scriptural reference, the Bhagavad Gita , interpreted as “Celestial Song” or “Song of God,” is quickly becoming a critical resource in this relatively new paradigm. This paper aims...
Persistent link: https://www.econbiz.de/10014713313
Purpose – The purpose of this paper is to examine how “lean” is viewed in academic literature and how it is operationalised. The paper also examines how evidence of lean is accounted for in practice. Design/methodology/approach – This paper discusses a review of 105 international...
Persistent link: https://www.econbiz.de/10014713453
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Purpose – The purpose of this paper is to present a biographical sketch of Srinivasan Ramani (1939‐present) whose career as India's pioneer IT researcher and IT educator has spanned over four decades. Design/methodology/approach – Literature review and interviews with the subject. Findings...
Persistent link: https://www.econbiz.de/10014713248
Purpose – The purpose of this paper is to document the first major step in the dissemination of modern marketing knowledge in the Soviet Union, the publication of a heavily censored, translated, unauthorized edition of Kotler's Marketing Management in Moscow in 1980. Kotler and his books in...
Persistent link: https://www.econbiz.de/10014713281
Compares the economic history of china and Europe over the past 2,000 years in an attempt to understand the countries …
Persistent link: https://www.econbiz.de/10014713513
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