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process and its role in knowledge sharing and collaborative innovation. It addresses a gap in the literature in identifying … collaborative networking for product innovation and to compare face to face with virtual networking. Design … explanatory themes. Findings – Trust was seen as a requirement for successful collaborative innovation, but the paper identified …
Persistent link: https://www.econbiz.de/10014721274
companies engaged in internationalization pay particular attention to knowledge as a source of innovation. The purpose of this …. The MNC-SC case study has given the opportunity to analyse knowledge resources, knowledge, and innovation processes in a …Purpose – Knowledge is a strategic resource for firms and it can enable them to achieve competitive advantage. Large …
Persistent link: https://www.econbiz.de/10014721521
firms and public R&D institutions and the variety of appropriation mechanisms used by firms to protect generated knowledge … out a multiple case study, covering nine biopharmaceutical Argentine firms whose innovation projects are developed in …) those mechanisms within the specific context of jointly generated innovation. Findings The paper shows that SIRC generates …
Persistent link: https://www.econbiz.de/10014721617
The last decade has been a turbulent one for the automobile industry. Two of the more significant competitive priorities that have emerged from this turbulence are the introduction of the platform strategy in new product development and the integration of information technology in the product,...
Persistent link: https://www.econbiz.de/10014721002
retain market share, customer requirements and expectations should be met and exceeded through product innovation. For … model and points to the importance of product innovation in exceeding customer satisfaction. It further proposes an … attributes and product innovation.  …
Persistent link: https://www.econbiz.de/10014720978
Success in innovation management of telecommunication products depends not only on sales, but also, and primarily so …
Persistent link: https://www.econbiz.de/10014720979
This paper aims to understand whether there are different styles of organisation and management of industrial R&D activities. Recent cases of re‐organisation of R&D activities within firms suggest that: R&D activities tend to be carried out in different units of the same organisation and often...
Persistent link: https://www.econbiz.de/10014720984
The paper argues that some conventional tools guiding innovation processes inadequately analyse problems arising from …
Persistent link: https://www.econbiz.de/10014720985
Continued innovation of products, services, technology and the organization itself, is one way to keep a business on … its feet during these turbulent times. The importance of innovation – the process during which leap‐changes are effected … – is generally recognized. However, in practice, the successful conclusion of a total innovation project is by no means …
Persistent link: https://www.econbiz.de/10014720987
In today’s global market, a brand’s marketing strategy must go head‐to‐head, not only with regional or national brands, but also with international competitors’ marketing strategies. This adds an entirely new dimension to a company’s marketing strategy when it comes to identifying,...
Persistent link: https://www.econbiz.de/10014720988