Showing 1 - 8 of 8
research work was structured as follows: first, an integrated model for the design of a firm PA system has been elaborated …: to understand the behaviour of firms, with respect to the design variables identified in the previous section; to …
Persistent link: https://www.econbiz.de/10014721003
(new product development) process design throughout the NPD phases. Design/methodology/approach – Data were collected with … – Results reveal that the screening of product ideas is detached from the NPD process design, but significantly influenced by … products. Originality/value – By showing that the screening is detached from the NPD process design, the paper gives valuable …
Persistent link: https://www.econbiz.de/10014721150
in their product offering and in defining the most adequate innovation strategies that they can adopt. Design … a restricted set of design experts on a subset of representative products. In contrast with the current literature in …
Persistent link: https://www.econbiz.de/10014721156
able to revolutionize the flat glass industry. The modified design envelope model is applied to demonstrate the …. Second, the paper demonstrates the entrepreneurship within a large‐scale manufacturing firm. Design …. Practical implications – In addition to complex systematic technologies, the example shows that the design envelope model is …
Persistent link: https://www.econbiz.de/10014721204
, by exploring the role of design as a source of innovation. Design‐methodology/approach – The empirical analysis is … homogeneous groups of firms. Findings – The paper finds that: design and R&D are complementary sources of innovation; design is … of design‐based competences, as they differ from those related to R&D activities. Originality/value – To date, in this …
Persistent link: https://www.econbiz.de/10014721226
purpose. The purpose of this paper is to explore the generation of common purpose (GCP) in innovation partnerships. Design … collectively define innovation projects based on micro‐nanotechnologies. Based on a design reasoning framework, the mechanisms of …
Persistent link: https://www.econbiz.de/10014721267
are synonymous with risk. This research presents a new design typology which is accessible to managers and can be built …
Persistent link: https://www.econbiz.de/10014721288
collaborative concept-creating approach can provide new insights into the emergent field of service innovations. Design … service design-terms and tools. The experimentation contributed to a common language among participants. Weaknesses included … specialists. This will help companies understand service design impact on innovation by delineating key managerial components and …
Persistent link: https://www.econbiz.de/10014721712