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different innovation performance measures. Regarding openness towards cross‐sector companies, the analysis reveals a significant …Purpose – The purpose of this paper is to examine the influence of an open outside‐in innovation management strategy on … companies' innovativeness and innovation performance. Specifically, it focuses on the adoption of the open innovation paradigm …
Persistent link: https://www.econbiz.de/10014721248
companies engaged in internationalization pay particular attention to knowledge as a source of innovation. The purpose of this … concerns the degree of diversity and redundancy in knowledge-based dynamics; and the third debate is about incremental vs … radical innovation. Design/methodology/approach – The authors have used an inductive approach to perform a longitudinal case …
Persistent link: https://www.econbiz.de/10014721521
organizations in university-industry (UI) collaboration by probing managerial perceptions of openness in that context. Design … collaboration. Using Grounded Theory, the authors analyzed how the managers talked about openness. Findings – The authors found that … the managers perceived openness in four distinct ways: first, openness as driven by management of the relationship, second …
Persistent link: https://www.econbiz.de/10014721517
descriptions of strategies for balancing diversity in innovation processes, extend previous theorizations by suggesting two types … desired types of innovation outcomes and designing the appropriate level of diversity. To implement the selected strategy … benefits from diversity in boundary spanning innovation processes, this paper outlines strategies for managing associated …
Persistent link: https://www.econbiz.de/10014721711
retain market share, customer requirements and expectations should be met and exceeded through product innovation. For … model and points to the importance of product innovation in exceeding customer satisfaction. It further proposes an … attributes and product innovation.  …
Persistent link: https://www.econbiz.de/10014720978
Success in innovation management of telecommunication products depends not only on sales, but also, and primarily so …
Persistent link: https://www.econbiz.de/10014720979
This paper aims to understand whether there are different styles of organisation and management of industrial R&D activities. Recent cases of re‐organisation of R&D activities within firms suggest that: R&D activities tend to be carried out in different units of the same organisation and often...
Persistent link: https://www.econbiz.de/10014720984
The paper argues that some conventional tools guiding innovation processes inadequately analyse problems arising from …
Persistent link: https://www.econbiz.de/10014720985
Continued innovation of products, services, technology and the organization itself, is one way to keep a business on … its feet during these turbulent times. The importance of innovation – the process during which leap‐changes are effected … – is generally recognized. However, in practice, the successful conclusion of a total innovation project is by no means …
Persistent link: https://www.econbiz.de/10014720987
In today’s global market, a brand’s marketing strategy must go head‐to‐head, not only with regional or national brands, but also with international competitors’ marketing strategies. This adds an entirely new dimension to a company’s marketing strategy when it comes to identifying,...
Persistent link: https://www.econbiz.de/10014720988