Purpose – The purpose of this article is to integrate existing theoretical explanations for innovation diffusion across the disciplines of marketing, innovation and sociology research. Design/methodology/approach – Literature reviews and historical case analysis were used to support an...

Purpose – The purpose of this paper is to explore the relationship between prior experience of organisations and their “co‐opetitive” behaviours in forming research networks when a R&D programme is launched in order to fund future research projects. Design/methodology/approach –...

Purpose – The purpose of this paper is to explain the emergence and existence of retro-industries. The paper proposes using a multidisciplinary approach to define the concept of retro-industries and to identify its specificities. Design/methodology/approach – Literature reviews in marketing...