Purpose – The purpose of this paper is to test the major determinants of technological (product and process) innovation persistence and provides evidence of the significant role of organizational innovation. Design/methodology/approach – Data came from two waves of the Luxembourg Community...

Purpose – This paper aims to provide evidence of the major role of non‐technological activities in the innovation process. It seeks to highlight the effects of marketing and organizational innovation strategies on technological innovation performance. Design/methodology/approach – The...