Nadarajah, Saralees; Kotz, Samuel - In: European Journal of Operational Research 192 (2009) 3, pp. 1014-1026
Purchase frequency modeling began with the pioneering work of Ehrenberg [Ehrenberg, A.S.C., 1959. The pattern of consumer purchases. Applied Statistics 8, 26-41]. This note provides an extension of this work. A collection of some seventeen flexible distributions is discussed for purchase...