Showing 1 - 10 of 10
We explore buyback contracts in a supplier–retailer supply chain where the retailer faces a price-dependent downward-sloping demand curve subject to uncertainty. Differentiated from the existing literature, this work focuses on analytically examining how the uncertainty level embedded in...
Persistent link: https://www.econbiz.de/10010906807
The accumulated evidence indicates that pure revenue models, such as free-access models and pure subscription fee-based models, are not sufficient to support the survival of online information sellers. Hence, hybrid models based on a combination of subscription fees and advertising revenues are...
Persistent link: https://www.econbiz.de/10005240026
Persistent link: https://www.econbiz.de/10005337469
This paper analyzes dynamic advertising and pricing policies in a durable-good duopoly. The proposed infinite-horizon model, while general enough to capture dynamic price and advertising interactions in a competitive setting, also permits closed-form solutions. We use differential game theory to...
Persistent link: https://www.econbiz.de/10005023395
A commonly observed two-stage pricing strategy for a custom-made product involves a pre-purchase entry fee for a potential consumer and a purchase price if he decides to buy the product. We solve and compare two settings: In the first, the firm does not commit in advance to the second-stage...
Persistent link: https://www.econbiz.de/10010871193
Persistent link: https://www.econbiz.de/10005287914
We study a drop-shipping supply chain in which the retailer receives a customer's order and the supplier fills it. In such a chain, the supplier keeps inventory and bears inventory risks; the retailer focuses on marketing and customer acquisition, and forwards the orders to the supplier. The...
Persistent link: https://www.econbiz.de/10008551254
Persistent link: https://www.econbiz.de/10005271599
Persistent link: https://www.econbiz.de/10005277614
Persistent link: https://www.econbiz.de/10005283535