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Managerial flexibility can have a significant impact on the value of new product development projects. We investigate how the market environment in which a firm operates influences the value and use of development flexibility. We characterize the market environment according to two dimensions,...
Persistent link: https://www.econbiz.de/10011264294
Product architecture is typically established in the early stages of the product development (PD) cycle. Depending on the type of architecture selected, product design, manufacturing processes, and ultimately supply chain configuration are all significantly affected. Therefore, it is important...
Persistent link: https://www.econbiz.de/10010577552
One of the greatest challenges in managing product development projects is identifying an appropriate sequence of many coupled activities. The current study presents an effective approach for determining the activity sequence with minimum total feedback time in a design structure matrix (DSM)....
Persistent link: https://www.econbiz.de/10011190766
Recent press has highlighted the environmental benefits associated with online shopping, such as emissions savings from individual drivers, economies of scale in package delivery, and decreased inventories. We formulate a dual channel model for a retailer who has access to both online and...
Persistent link: https://www.econbiz.de/10010906805
this changing environment. In this paper, we study the channel-choice, pricing and ordering/production decisions of the …-choice and pricing strategy. When the supplier adopts a dual-channel strategy, the equilibrium contract price decreases in the …
Persistent link: https://www.econbiz.de/10010906819
We present an information good pricing model with persistently heterogeneous consumers and a rising marginal propensity … for them to pirate. The dynamic pricing problem faced by a legal seller is solved using a flexible numerical procedure … with demand discretisation and sales tracking. Three offsetting pricing mechanisms occur: skimming, compressing price …
Persistent link: https://www.econbiz.de/10010939773
Many service providers, such as restaurants, are selling their gift cards through independent retailers. We analyze a supply chain of a service provider who sells products and gift cards at face value at its locations. The service provider also sells its gift cards through a retailer. Consumers...
Persistent link: https://www.econbiz.de/10011209360
transportation cost on the retailer’s optimal lot sizing and pricing decisions. We find that free shipping can benefit the supplier …
Persistent link: https://www.econbiz.de/10010871153
A commonly observed two-stage pricing strategy for a custom-made product involves a pre-purchase entry fee for a …
Persistent link: https://www.econbiz.de/10010871193
retailers decide of pricing and marketing efforts simultaneously. This paper evaluates this central assumption and investigates … the optimal periodicity (sequence of move) of pricing and marketing efforts (ME) decisions for a distribution channel. We … develop a game theoretic model that accounts for pricing at each level of the channel, for the manufacturer’s ME mix …
Persistent link: https://www.econbiz.de/10010871274