Market mavens reportedly play important roles in the purchase decisions of other consumers, but this assumption has never been tested empirically. Prior research has profiled mavens and explored their motivations, without ever considering actual referral behaviour. This investigation applies...

This textbook presents a coherent and robust structure for integrated risk management in the context of operations and finance. It explains how the operations-finance interface jointly optimizes material and financial flows under intricate risk exposures. The book covers financial flexibility,...

The public debate in Europe is turning against business because outsourcing and off-shoring are perceived to destroy jobs, and corporate profitability is seen as inconsistent with a wage stagnation of salaried employees. Managers in Europe feel surrounded by hostile regulation, protected product...

Die Herausforderung -- Managementqualität und strategische Positionierung -- Managementqualität, Innovation und Dienstleistungen -- Rational: Innovation und revolutionäre Produkte -- Imaje: Durch Innovation von Produkten zu Dienstleistungen -- BuS: „Wir machen, was sonst niemand macht“ --...

This book showcases examples of excellent manufacturing companies who have succeeded in creating value and job growth in Western Europe. The examples show managers of industrial firms how a clearly articulated strategic position can be combined with excellent execution to achieve competitiveness...