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As one of the largest insurance and reinsurance companies in the world, the Gerling Group - Germany - has traditionally been an innovator in the strategic use of state-of-the-art information and communication technologies to enhance customer services. This case study illustrates Gerling's...
Persistent link: https://www.econbiz.de/10009211884
This case describes the strategic challenges faced by CompuNet AG in 1995. After a phenomenal expansion from being a small IBM reseller to becoming a leading multi-vendor systems integrator in Germany, the company suffered, in the 1994/95 fiscal year, a dramatic decrease in profits. After a...
Persistent link: https://www.econbiz.de/10009212548