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Uncertainty of outcome, team quality or star players? : what drives TV audience demand for UEFA Champions League football?
Wills, George; Tacon, Richard; Addesa, Francesco - In: European Sport management quarterly : ESMQ 22 (2022) 6, pp. 876-894
Persistent link: https://www.econbiz.de/10013482799
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A relationship marketing catalyst : the salience of reciprocity to sport organization ; sport consumer relationships
Magnusen, Marshall; Kim, Jun Woo; Kim, Yu Kyoum - In: European Sport management quarterly : ESMQ 12 (2012) 5, pp. 501-524
Persistent link: https://www.econbiz.de/10009691098
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The complex challenge of spectator demand : attendance drivers in the Danish men’s handball league
Storm, Rasmus K.; Nielsen, Christian G.; Jakobsen, Tor G. - In: European Sport management quarterly : ESMQ 18 (2018) 5, pp. 652-670
Persistent link: https://www.econbiz.de/10011977358
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Attendance demand in a developing football market : the case of the Peruvian first division
Buraimo, Babatunde; Tena, J. D.; Piedra, Juan Diego de la - In: European Sport management quarterly : ESMQ 18 (2018) 5, pp. 671-686
Persistent link: https://www.econbiz.de/10011977363