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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"European journal of operational research : EJOR"
~person:"Barnes, Bradley R."
~person:"Belkaid, Abdel"
~person:"Casado, Esteban"
~subject:"Brand management"
~subject:"Konsumentenverhalten"
~subject:"Lieferantenmanagement"
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Brand management
Konsumentenverhalten
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Barnes, Bradley R.
Belkaid, Abdel
Casado, Esteban
Choi, Tsan-Ming
3
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3
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European journal of marketing : EJM
European journal of operational research : EJOR
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ECONIS (ZBW)
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1
Consumer price sensitivity in the retail industry : latitude of acceptance with heterogeneous demand
Casado, Esteban
;
Ferrer, Juan-Carlos
- In:
European journal of operational research : EJOR
228
(
2013
)
2
,
pp. 418-426
Persistent link: https://www.econbiz.de/10009757249
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2
The asymmetric influence of cognitive and affective country image on rational and experiential purchases
Li, Dongjin
;
Wang, Cheng Lu
;
Jiang, Ying
;
Barnes, Bradley R.
- In:
European journal of marketing : EJM
48
(
2014
)
11/12
,
pp. 2153-2175
Persistent link: https://www.econbiz.de/10010461794
Saved in:
3
Here comes the sun : fashion goods retailing under weather fluctuations
Martínez-de-Albéniz, Victor
;
Belkaid, Abdel
- In:
European journal of operational research : EJOR
294
(
2021
)
3
,
pp. 820-830
Persistent link: https://www.econbiz.de/10012591524
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