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Effectiveness of retail joint promotions under different channel structures
Karray, Salma - In: European journal of operational research : EJOR 210 (2011) 3, pp. 745-751
Persistent link: https://www.econbiz.de/10008990032
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Periodicity of pricing and marketing efforts in a distribution channel
Karray, Salma - In: European journal of operational research : EJOR 228 (2013) 3, pp. 635-647
Persistent link: https://www.econbiz.de/10009758064