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~isPartOf:"European journal of operational research : EJOR"
~person:"Huang, Lingchen"
~subject:"Consumer switch"
~subject:"Vertriebsweg"
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Consumer switch
Vertriebsweg
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Channel strategies for competing retailers : whether and when to introduce live stream?
Huang, Lingchen
;
Bin, Liu
;
Rong, Zhang
- In:
European journal of operational research : EJOR
312
(
2024
)
2
,
pp. 413-426
Persistent link: https://www.econbiz.de/10014456278
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