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~isPartOf:"European journal of operational research : EJOR"
~person:"Karray, Salma"
~subject:"Verkaufsförderung"
~subject:"Werbung"
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European journal of operational research : EJOR
International journal of production economics
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Mathematics in business management : [International Conference on Mathematics in Engineering and Business Management during 9 - 10 March 2012, Chennai, India]
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Fighting store brands through the strategic timing of pricing and advertising decisions
Karray, Salma
;
Martín Herrán, Guiomar
- In:
European journal of operational research : EJOR
275
(
2019
)
2
,
pp. 635-647
Persistent link: https://www.econbiz.de/10011993549
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