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~isPartOf:"European journal of operational research : EJOR"
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European journal of operational research : EJOR
Journal of business research : JBR
1,999
Journal of retailing and consumer services
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NBER working paper series
797
International journal of consumer studies
771
International journal of hospitality management
733
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Psychology & marketing
664
NBER Working Paper
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
585
Management science : journal of the Institute for Operations Research and the Management Sciences
428
European Journal of Marketing
400
The journal of product & brand management
397
Asia Pacific journal of marketing and logistics
393
SpringerLink / Bücher
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Journal of Consumer Marketing
378
Discussion paper / Centre for Economic Policy Research
367
Journal of marketing research : JMR
358
The journal of brand management : an international journal
357
European journal of marketing : EJM
352
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
345
Discussion paper series / IZA
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Economics letters
326
Journal of travel and tourism marketing
322
Journal of international consumer marketing
320
Journal of marketing management : MM
310
Journal of retailing
309
Cogent business & management
308
Tourism management : research, policies, practice
305
Journal of marketing
303
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Marketing letters : a journal of research in marketing
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CESifo working papers
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
297
Journal of fashion marketing and management
296
Journal of marketing communications
296
International journal of retail & distribution management
292
The international review of retail, distribution and consumer research
292
Journal of the Academy of Marketing Science
289
Journal of consumer behaviour : an international research review
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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1
Quality
effects in different advertising models - an impulse control approach
Reddy, Puduru V.
;
Wrzaczek, Stefan
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
255
(
2016
)
3
,
pp. 984-995
Persistent link: https://www.econbiz.de/10011556545
Saved in:
2
A search problem on a bipartite network
Baston, Victor J.
;
Kikuta, Kensaku
- In:
European journal of operational research : EJOR
277
(
2019
)
1
,
pp. 227-237
Persistent link: https://www.econbiz.de/10012015023
Saved in:
3
Keyword portfolio optimization in paid search advertising
Symitsi, Efthymia
;
Markellos, Raphaēl N.
;
Mantrala, …
- In:
European journal of operational research : EJOR
303
(
2022
)
2
,
pp. 767-778
Persistent link: https://www.econbiz.de/10013364031
Saved in:
4
Warranty parameters for extended two-dimensional warranties incorporating consumer preferences
Mitra, Amitava
- In:
European journal of operational research : EJOR
291
(
2021
)
2
,
pp. 525-535
Persistent link: https://www.econbiz.de/10012495338
Saved in:
5
Modeling the impact of product
quality
on dynamic pricing and advertising policies
Chenavaz, Régis Y.
;
Feichtinger, Gustav
;
Hartl, Richard F.
- In:
European journal of operational research : EJOR
284
(
2020
)
3
,
pp. 990-1001
Persistent link: https://www.econbiz.de/10012238930
Saved in:
6
Quality
coordination with extended warranty for store-brand products
Mai, Dung T.
;
Liu, Tieming
;
Morris, Michael D. S.
;
Sun, …
- In:
European journal of operational research : EJOR
256
(
2017
)
2
,
pp. 524-532
Persistent link: https://www.econbiz.de/10011612055
Saved in:
7
Warranty pricing with consumer learning
Lei, Yong
;
Liu, Qian
;
Shum, Stephen
- In:
European journal of operational research : EJOR
263
(
2017
)
2
,
pp. 596-610
Persistent link: https://www.econbiz.de/10011793997
Saved in:
8
The effects of herding and word of mouth in a two-period advertising signaling model
Zhen, Xueping
;
Cai, Gangshu
;
Song, Reo
;
Jang, Sungha
- In:
European journal of operational research : EJOR
275
(
2019
)
1
,
pp. 361-373
Persistent link: https://www.econbiz.de/10011993317
Saved in:
9
Context matters : the impact of product type, emotional attachment and information overload on choice
quality
Korhonen, Pekka J.
;
Malo, Pekka
;
Pajala, Tommi
;
Ravaja, …
- In:
European journal of operational research : EJOR
264
(
2018
)
1
,
pp. 270-279
Persistent link: https://www.econbiz.de/10011801671
Saved in:
10
How responsive should a firm be to customers' expectations?
Fruchter, Gila E.
;
Wiszniewska-Matyszkiel, Agnieszka
- In:
European journal of operational research : EJOR
314
(
2024
)
1
,
pp. 323-339
Persistent link: https://www.econbiz.de/10014456862
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