//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European management journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Managerial and organizational...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Cognitive mapping
1
IMC paradigm shift
1
Integrated marketing communication (IMC)
1
Managerial challenges
1
Organisational challenges
1
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Ceccotti, Federica
1
Vernuccio, Maria
1
Published in...
All
European management journal
Journal of marketing communications
23
European Journal of Marketing
18
Marketing Intelligence & Planning
15
Marketing intelligence & planning
13
European journal of marketing : EJM
12
Journal of business research : JBR
10
MERCATI E COMPETITIVITÀ
8
Journal of advertising research
7
Qualitative Market Research: An International Journal
7
Working paper / Department of Commerce, College of Business, Massey University
6
Corporate Communications: An International Journal
5
International journal of advertising : the quarterly review of marketing communications
5
Journal of strategic marketing
5
Qualitative market research : an international journal
5
The marketing review
5
EuroMed journal of business
4
International journal of market research : JMRS ; the journal of the Market Research Society
4
Journal of Business Strategy
4
Journal of Product & Brand Management
4
Journal of business strategy
4
The journal of brand management : an international journal
4
ADMAP : for decisionmakers in advertising, marketing, media, planning & research
3
Corporate communications : an international journal
3
EuroMed Journal of Business
3
The future of marketing : critical 21st century perspectives
3
The journal of consumer marketing
3
The journal of product & brand management
3
A reader in marketing communications
2
Business horizons
2
Corporate reputation review : an international journal
2
ECONOMIA E DIRITTO DEL TERZIARIO
2
Handbook of research on counterfeiting and illicit trade
2
International Journal of Bank Marketing
2
International journal of management and marketing research : IJMMR
2
Journal of Consumer Marketing
2
Journal of Small Business and Enterprise Development
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of the Market Research Society : JMRS
2
Competitiveness Review: An International Business Journal
1
Developing successful global strategies for marketing luxury brands
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategic and organisational challenges in the integrated marketing communication paradigm shift : a holistic vision
Vernuccio, Maria
;
Ceccotti, Federica
- In:
European management journal
33
(
2015
)
6
,
pp. 438-449
Persistent link: https://www.econbiz.de/10011436630
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->