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Management von Ligen in Individualsportarten : eine empirische Untersuchung auf Basis der Anreiz‐Beitrags‐Theorie
Zimmermann, Timo - 2019
Persistent link: https://www.econbiz.de/10011955381
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Growing brands through sponsorship : an empirical investigation of brand image transfer in a sponsorship alliance
Gross, Philip - 2015
Persistent link: https://www.econbiz.de/10010438889
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Sportinteresse und Mobile TV : eine empirische Analyse der Einflussfaktoren des Nutzungsverhaltens
Kunz, Reinhard - 2014
Persistent link: https://www.econbiz.de/10010354904
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Einfluss massenmedialer und interpersonaler Kommunikation : die Relevanzbeurteilung von Ereignissen am Beispiel der Fußball-EM 2016
Hoffmann, Anne-Christin - 2019
Persistent link: https://www.econbiz.de/10012132141
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The economic impact of Olympic Games : effects of host country announcements on stock market returns
Engelhardt, Bryan; Matheson, Victor A.; Yen, Alex; … - 2017
Persistent link: https://www.econbiz.de/10012063679
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Corruption in the bidding, construction, and organization of mega-events : an analysis of the Olympics and World Cup
Matheson, Victor A.; Schwab, Daniel; Koval, Patrick - 2017
Persistent link: https://www.econbiz.de/10012063681
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The economics of the World Cup
Matheson, Victor A. - 2018
Persistent link: https://www.econbiz.de/10012063688
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The economic impact of Olympic Games : effects of host country announcements on stock market returns
Engelhardt, Bryan; Matheson, Victor A.; Yen, Alex; … - 2018
Persistent link: https://www.econbiz.de/10012063735
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The rise and fall (and rise and fall) of the Olympic Games as an economic driver
Matheson, Victor A. - 2018
Persistent link: https://www.econbiz.de/10012063741